Marketing Attribution Pricing
Every attribution tool price.
Transparent. Compared. 2026.
Most attribution tools bury pricing behind sales calls and "contact us" buttons. This page publishes every price, at every volume tier, for every major tool — so you can make an informed decision without talking to a sales rep first.
$0 due today, then $9.99/mo Starter or $49/mo Pro. Transparent pricing.
Complete attribution pricing database
Prices verified as of March 2026. Includes starting price, price at 100k events/month, price at 1M events/month, and key feature flags that affect whether the tool is actually useful for your use case.
| Tool | Starting Price | At 100k Events | At 1M Events | Free Tier | Sales Call | Cookie-based | Stripe |
|---|---|---|---|---|---|---|---|
| Attrifastthis tool | $9.99/mo | $49/mo | Not sold yet | ||||
| Google Analytics | $0 | $0 | $0 | ||||
| Plausible | $9/mo | $19/mo | $69/mo | ||||
| Fathom | $15/mo | $25/mo | $79/mo | ||||
| Triple Whale | $129/mo | $129/mo | $129/mo | ||||
| SegMetrics | $175/mo | $175/mo | $175/mo | ||||
| Cometly | $199/mo | $199/mo | $199/mo | ||||
| Wicked Reports | $250/mo | $250/mo | $250/mo | ||||
| Northbeam | $500+/mo | $500+/mo | $500+/mo |
Supported / availablePresent / required (caution)Not availablePrices verified March 2026. Subject to change.
What you're actually paying for
The jump from $0 to $500/mo is not just a pricing difference — it reflects fundamentally different products solving different problems. Here is what separates each pricing tier.
Free ($0/mo)
Google AnalyticsWhat you get
Traffic counts and basic channel grouping. GA4 gives you sessions and events but cannot connect visitors to Stripe payments.
What's missing
GA4 lacks payment integration, ad creative analytics, and predictive modeling. Free tools cannot answer the revenue question.
Verdict
Use GA4 for raw traffic data. For revenue attribution, Attrifast's 7-day free trial lets you test the full product at $0 before paying $9.99/mo.
$9–$79/mo (usage-based)
Plausible, FathomWhat you get
Privacy-first web analytics with clean dashboards and predictable (if usage-scaled) pricing. Cookieless tracking, no consent banner required.
What's missing
Neither integrates with Stripe. They track visitors — not revenue. You still do not know which channel drives payments.
Verdict
Good web analytics. Not attribution tools. They answer "where is traffic coming from?" not "where is revenue coming from?"
$9.99–$49/mo (flat)
Attrifast Starter / Pro (7-day free trial)What you get
Revenue-by-channel, revenue-per-visitor (RPV), UTM campaign tracking, page-level revenue, Stripe integration — all on the $9.99/mo Starter plan (1 site, 50k events). Pro at $49/mo adds AI-visibility depth, 10 sites and 100k events. Cookieless — no third-party cookies, no fingerprinting — with 1-minute setup.
What's missing
No ad creative analytics, no CAPI, no cross-device identity graph. Built for attribution, not media buying optimization.
Verdict
The right attribution layer for solo founders and bootstrapped SaaS under $50k/mo MRR.
$129–$199/mo
Triple Whale, CometlyWhat you get
Full DTC attribution stack: multi-touch attribution, creative analytics, CAPI server-side conversion sending to Meta and TikTok, ad spend optimization dashboards.
What's missing
Triple Whale is Shopify-only (no Stripe). Cookie-based tracking creates data gaps. Requires onboarding calls at the $199+ tier.
Verdict
Justified when you are spending $10k+/mo on paid social and need creative-level performance data and CAPI signal improvement.
$175–$250/mo
SegMetrics, Wicked ReportsWhat you get
Email-integrated revenue attribution, multi-touch models, LTV forecasting. Built for complex email-driven funnels and coaching/info-product businesses.
What's missing
High minimum cost regardless of your revenue stage. Wicked Reports requires a sales call to get started.
Verdict
Appropriate for established email-first businesses with complex multi-step funnels and dedicated marketing operations.
$500+/mo (enterprise)
Northbeam, similar platformsWhat you get
Predictive attribution models, media mix modeling, cross-channel budget optimization recommendations, dedicated customer success.
What's missing
Requires a sales call. No self-serve option. Pricing scales with ad spend. Minimum viable ad budget is typically $30k+/mo.
Verdict
Enterprise investment for enterprise ad budgets. If you are asking whether Northbeam is affordable, it is not the right stage for you.
The core insight: tools above $199/mo are not solving the same attribution problem as tools below $9.99/mo. They are solving ad buying optimization — a different, more complex, and more expensive problem that only makes sense at high ad spend levels.
When enterprise pricing makes sense
This is an honest section. $500/mo attribution tools exist because they solve real problems — at a specific scale. Here is when the investment is genuinely justified.
Ad spend above $30k/month
When you are spending $30k+/mo on paid channels, a $500/mo attribution platform represents 1.7% of ad budget — a reasonable investment if it improves allocation by even a few percentage points. At $5k/mo ad spend, the same tool costs 10% of your budget before driving a single conversion.
Five or more active paid channels
When you run Meta, Google, TikTok, Pinterest, and YouTube simultaneously, multi-touch attribution models become genuinely useful. Attribution complexity scales with channel count. At one or two channels, first-touch or last-touch attribution (available in Attrifast) gives you the same actionable signal.
Creative testing at scale
If your team produces 20+ ad creatives per week and needs creative-level performance data to inform production decisions, tools like Triple Whale's Creative Cockpit or Northbeam's creative analytics add real value. Below that volume, channel-level attribution is the more actionable signal.
Dedicated media buyer on staff
Enterprise attribution platforms are built to be operated by professional media buyers who can act on ROAS modeling, CAPI optimization, and predictive budget allocation. Without that expertise on the team, the dashboard complexity creates overhead rather than insight.
For everyone else: start with transparent pricing
If your ad spend is under $10k/mo, your team does not have a dedicated media buyer, and your core question is "which channel drives Stripe revenue?" — the answer is not a $500/mo platform with a required sales call. The answer is a $9.99/mo tool with published pricing, a 7-day free trial, and a self-serve setup.
If a tool requires you to contact sales before seeing pricing, that is a pricing signal in itself. Enterprise tools price to extract maximum value from enterprise budgets. That is rational — for them. It does not have to be your starting point.
50% OFF · launch promotion
Revenue attribution for $9.99/mo flat. No enterprise sales calls.
See which channels drive Stripe revenue. 7-day free trial, then $9.99/mo Starter or $49/mo Pro. No hidden costs.
- One script tag and a Stripe key — live in minutes
- Cookieless, so no consent banner for analytics
- Every AI referral matched to the payment it produced
7-day free trial · $0 due today · then $9.99/mo · cancel anytime
