Revenue channel attribution

Revenue by channel.
Decisions become obvious.

Stop guessing whether email or paid social drives more revenue. Attrifast attributes every Stripe payment to the marketing channel that brought the customer — automatically.

5-day free trial. First-touch & last-touch supported.

ChannelVisitorsRevenueRPV
Organic search5,420$9,210$1.70
Email1,140$6,118$5.37
Paid social3,205$3,640$1.14
Organic social2,515$2,922$1.16
Referral1,084$1,072$0.99
Direct842$1,610$1.91

Channels are auto-grouped from sources. You can customise the grouping at any time.

Pick the attribution model that fits the question

Attrifast supports both first-touch and last-touch out of the box. Switch the model and watch the channel revenue change — without re-instrumenting anything.

First-touch

Credits the channel that originally discovered the customer. Best for deciding where to invest top-of-funnel budget.

Last-touch

Credits the channel that closed the conversion. Best for evaluating bottom-funnel offers and retargeting.

Blended

Splits credit across the touch path. Useful for honest reporting when both top and bottom funnel matter.

Everything channel attribution should include

Channel revenue

Total revenue per channel, refreshed in real time.

Channel RPV

Revenue per visitor for fair channel comparison.

Spend & ROI

Pair each channel with ad spend to see ROI per dollar.

Campaign drilldown

Drill into utm_campaign within each channel.

Cohort retention

See how channels compare on customer lifetime, not just first sale.

Custom channel groups

Map sources to channels however your team thinks about them.

Find revenue hiding in your traffic

Discover which marketing channels bring customers so you can grow your business, fast.

Start free trial →

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