Attrifast vs Fathom Analytics
Fathom and Attrifast are both privacy-first, cookie-free, and refreshingly simple. But they are built for different jobs. Fathom answers traffic questions. Attrifast answers revenue questions — and is a natural Fathom alternative when you need to know which visitors become customers.
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Both tools share the same values. The gap is in what they can tell you once your visitors land.
| Business question | Attrifast | Fathom |
|---|---|---|
| How many visitors came from Google? | ||
| Which blog post gets the most traffic? | ||
| Which blog post generates the most Stripe revenue? | ||
| What is my Revenue per Visitor from Twitter? | ||
| Which UTM campaign drives the most revenue? | ||
| What is my bounce rate? | ||
| Are my uptime monitors healthy? |
Revenue questions require a connection to your payment provider. Fathom doesn't have one.
Fathom is excellent at what it does. This comparison is about fit, not quality.
Fathom gives you clean traffic data — pageviews, referrers, top pages, uptime monitoring, and event tracking. It's a polished, privacy-first product for anyone who wants simple web analytics without the complexity of Google Analytics.
Attrifast shares Fathom's values — cookie-free, GDPR compliant, simple dashboard — and adds native Stripe integrations. See Revenue per Visitor by channel, UTM campaign, and landing page so you know exactly where to invest your budget.
| Feature | Attrifast | Fathom |
|---|---|---|
| Revenue per visitor (RPV) by channel | ||
| Data retention | Unlimited | 3 years (Pro) |
| Starting price | $9.99/mo (7-day free trial) | $14/mo |
| E-commerce revenue tracking | Native Stripe | Basic events only |
| Cookie-free tracking | ||
| GDPR compliant | ||
| Simple, single-page dashboard | ||
| Custom event tracking | ||
| UTM campaign tracking | ||
| Uptime monitoring | ||
| Stripe native integration | ||
| Revenue per visitor metric |
You don't have to choose. Keep Fathom for traffic analytics and add Attrifast for revenue attribution — both run independently with zero conflict.
Your Fathom setup stays exactly as-is. It continues tracking pageviews, referrers, top pages, and uptime monitoring.
Drop one lightweight script tag into your site. Attrifast starts capturing visitor sessions independently — no overlap, no conflict.
Link your payment provider in the Attrifast dashboard. Paste a restricted Stripe API key — revenue data starts flowing in immediately.
Fathom tells you where visitors come from. Attrifast tells you which of those visitors became paying customers and how much revenue each source drives.
No. Fathom tracks traffic, pageviews, and custom events but has no native payment integration. It cannot tell you which visitors became paying customers or attribute Stripe revenue to a traffic source.
Fathom starts at $14/mo with a 30-day trial. Attrifast is $9.99/mo with a 7-day free trial. Both are privacy-first and cookie-free — Attrifast adds revenue attribution on top.
Yes. Use Fathom for traffic clarity and Attrifast for revenue attribution. Both run as separate lightweight scripts without conflict.
Attrifast is purpose-built for revenue attribution while maintaining the same privacy-first, cookieless approach as Fathom. It connects Stripe payments to traffic sources, showing Revenue Per Visitor by channel — something Fathom doesn't offer.
No. Fathom focuses on website traffic analytics and does not integrate with payment processors. To see which marketing channels drive Stripe revenue, you need a dedicated attribution tool like Attrifast alongside Fathom.
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Fathom shows where visitors come from. Attrifast shows which visitors become customers.
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