Attrifast vs Otterly
Otterly.AI is one of the most established AI search monitoring tools — prompt-level share of voice across ChatGPT, Google AI Overviews, Perplexity, and Copilot, in 50+ countries. Attrifast now reports share of voice too, at smaller prompt volumes, and then goes where monitoring stops: it joins each AI-referred visit to the Stripe payment it produced, so the channel is measured in dollars, not mentions.
$9.99/mo · 7-day free trial · 2-minute setup
| Feature | Attrifast | Otterly.AI |
|---|---|---|
| Prompt-level AI search monitoring (share of voice) | ||
| Sentiment + average position per brand | Pro | |
| Multi-country prompt tracking (50+) | ||
| Claude + Gemini included at entry price | Paid add-ons | |
| Detects AI visits hidden in GA4 "Direct" | ||
| Stripe-native revenue join (server-side) | ||
| Revenue per Visitor (RPV) by engine | ||
| Conversion + MRR by AI source | ||
| Conversion measurement method | Stripe webhooks | Signup surveys |
| Citation analysis — which sources each engine cited | ||
| GEO URL audits | ||
| Entry price | $9.99/mo, all engines, 10 prompts | $29/mo, 15 prompts |
Common questions about how the two tools differ and when to use each.
For one specific job, yes; for another, no. Otterly is a mature AI search monitoring suite — it tracks how visible your brand is across ChatGPT, Google AI Overviews, Perplexity, and Copilot at prompt level, across 50+ countries. If that monitoring depth is what you need, Otterly is genuinely strong and Attrifast is not a drop-in replacement. If the question you actually need answered is 'what is our AI traffic worth in revenue' — which engine sends paying customers, at what conversion rate, for how many Stripe dollars — that is the job Attrifast was built for and the one a monitoring tool structurally cannot do.
Otterly measures presence: which prompts mention you, your share of voice, which sources AI engines cite. Attrifast measures money: a 4kb first-party script detects AI-referred sessions (including the majority that land in GA4's Direct bucket after the referrer is stripped), and a server-side Stripe webhook join credits each payment to the engine that sent the customer. Otterly's outputs are visibility scores and citation lists; Attrifast's outputs are revenue per visitor, conversion rate, and MRR per AI engine. They answer different questions from different data.
Not with payment-verified data. Otterly's own July 2026 study on measuring AI search conversions used signup surveys — asking new users how they heard about the product — and found Claude driving 10.6% of signups while Google Analytics showed 0.1%. That survey method proves the attribution gap exists, but it stops at the signup: it cannot say which signups became paying customers or what they spent, and it depends on who answers the survey. Attrifast closes the same gap from the transaction side, joining the AI-referred session to the actual Stripe payment on the server.
Attrifast is $9.99/mo (Starter) with every engine included — ChatGPT, Perplexity, Claude, and Gemini detection plus the Stripe revenue join — and 10 prompts tracked; Pro is $49/mo for 30 prompts scanned every 10 days. Otterly starts at $29/mo (Lite) for 15 tracked prompts across 4 engines — ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot — with Claude, Gemini, and Google AI-Mode available as paid add-ons; Standard is $189/mo and Premium $489/mo, with extra prompt packs at $99 per 100. The comparison is not really price-per-feature — the products do different jobs — but at the entry tier, Attrifast is cheaper with all engines included, while Otterly meters by prompt count and engine add-ons.
Yes, and the combination is coherent: they instrument different ends of the same funnel. Otterly tells you whether AI engines mention and cite you (the visibility side); Attrifast tells you what the resulting traffic earns (the revenue side). A team investing seriously in AI search could use monitoring to steer content work and attribution to justify the budget. If you only have room for one and you run on Stripe, our bias is obvious but the logic is simple: start with the tool that reports in dollars, because that is the number the budget conversation runs on.
Attrifast is a privacy-first revenue attribution tool that ties every visit — including ChatGPT, Perplexity, Claude, and Gemini referrals — to Stripe revenue, so you see which channels earn money, not just traffic.
Attrifast ties every AI mention and every visit to actual Stripe revenue — not just visibility scores.
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